We’ve all left websites because we’ve been asked to log in to access what we want. Nobody wants to set up yet another account if it can be avoided. So, as a business, how do you grant certain powers to your visitors (like making a wish list) without making them log in first?
Without getting technical on you, it’s called LocalStorage, it’s relatively new, and very awesome. Instead of storing user information in your database, you store this information in their browser!
Prior to LocalStorage, the only ways (that I knew of) to store information in the user’s browser was with cookies and session variables. A cookie was limited to 4kb in size. How much more space does LocalStorage allow? A lot more. How much is “a lot” you ask? 10x more? 100x more?
1250x more space on mobile (5MB), and up to 50MB on desktop. For free.
That’s like someone coming to your house and turning your garden shed into a warehouse.
The only question you need to ask yourself now is, what are you going to do with your warehouse?
Here’s an example of what we did for Creative Landscape Depot: